ForgeRock Identity Summit Singapore

ForgeRock is a multinational identity and access management software company headquartered in San Francisco, U.S.A. The company develops commercial open source identity and access management products for the internet of things, customer, cloud, mobile, and enterprise environments.

Event date: 14th – 15th August 2018
Venue: Chijmes Hall, Singapore

Event Summary

The ForgeRock Identity Live Summit is a global event that has been held in various cities worldwide. The Identity Live event brings together IAM visionaries, executives, technical experts, thought leaders, and other identity professionals. In 2018, it came to Sydney and Forum Group was engaged as the local event and logistics supplier. The two day event was attended by almost 200 international guests and included a full program of sessions, panel discussions, partner exhibition and delegate networking. Due to the huge success of the Sydney event, Forum Group was subsequently asked to produce the event in Singapore.

Challenge

Our client engaged Forum Group to manage the Singapore Live Summit in the unique venue, Chijmes Hall. Whilst the architectural beauty of the venue was undeniable, it should be noted Chijmes Hall is a former convent and school. From first impressions Chijmes Hall would be best suited to hosting weddings and the team was faced with an unusual challenge to deliver a corporately equipped event in a 19th-century structure which these days houses restaurants, bars and event space.

Outcome and Results

The client was delighted with our creative ideas to recreate the space at the venue. Prior to the event, our client was in Singapore and through our ‘Hub of Connection’ approach we worked with our Singapore alliance to deliver the event remotely in Singapore. From this point, planning went smoothly and the event was a huge success.

More doors of opportunity in Singapore have further opened for the team and Forum Group has since delivered a further three events in Singapore, building even stronger relationships with our Asia Pacific suppliers.

As Forum Group organised the very first conference to be held in Chijmes Hall which is essentially a Singaporean church, our client was delighted with our strategies to modernise the infrastructure in order to deliver the corporate event within an iconic building. Incidentally, Chijmes Hall is the church which was profiled in the motion picture film ‘Crazy Rich Asians’. The legendary aspect of the venue having significant appeal in popular culture.

Solution

To prepare the event to be held in Singapore from our Sydney office, our team members researched the destination extensively and met with Singapore Tourism’s Sydney office. We then reached out to a partner event agency in Singapore, and started working with a project manager who became our local representative.

Through the use of technology and regular communication, our team reviewed and planned the venue layout. Detailed floor plans, visuals and recorded videos walking through the space, enabled us to virtually manage the event and experience the space as if we were there.

To effectively work within the space, Forum Group’s team overcame language and cultural barriers to work creatively devising ways to convert one large space into three distinct smaller areas, one for the main conference, one for a break out room and the registration area all without putting any fixtures in place. The team challenged traditional functionality of the venue by modernising the space and actively bringing in all the audiovisual equipment, internet and wireless infrastructure, electrical equipment, furniture, décor, signage and branding elements required for a corporate conference.

Due to the intricacies of the venue, the team sourced additional external AV equipment into the space. We worked closely with the venue and supply partners to visually and functionally set up the spaces so that the conference was presented without issue. This included working with supplier Media Wall to produce a 10m wide by 4m high double-sided branded structure to separate the breakout areas and a mini voice amplifier with wired microphone headset to enable breakout sessions to be facilitated.

Event services

Forum Group provided the following event management services:

 

  • Venue management
  • Catering management
  • Entertainment and program development
  • Audiovisual and technical direction
  • Signage
  • Theming
  • Concept development
  • Onsite registration
  • Photography
  • Travel and accommodation
  • Logistics – transport of goods between events
  • Managing VIPs invitees or spokespersons
  • Procurement / financial management
  • Presentation production and stage management
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