Dos and don’ts of gift bags

Don’t you hate it when you attend an event and get a gift bag full of brochures, coupons, and nothing else? I know we can’t always organise giveaways with a total value of $5,000 like the Oscars, but surely gift bags can offer something worthwhile. Ted Kruckel from Bizbash provided us the with these ‘Dos and Don’ts of Gift bags’ that we can sum up in the following points: